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Developed by Varien Inc. in 2008, Magento was marketed as a platform used by developers to create e-commerce websites and storefronts. Over 150,000 stores have used Magento to build and manage their e-commerce business and sell approximately $155 billion worth of products and services through the platform. Adobe acquired Magento in 2018 and currently operates it as Adobe Commerce.

Magento is the perfect tool for those creating e-commerce websites. If you're looking for e-commerce solutions, hiring a Magento developer can help streamline and improve your business strategy. However, in a highly competitive market, finding talent for a project is often challenging, and it becomes even more complicated if you're limiting your search to local developers.

What Is Magento Development?

Magento development involves creating e-commerce websites within the Magento platform. Though Adobe bought and rebranded it as Adobe Commerce, many still refer to it as Magento. Magento was built using the PHP programming language on the Zend framework.

Due to its flexibility and scalability, Magento has remained a top contender for multichannel B2B and B2C experiences, providing customers with these experiences on a singular e-commerce platform. It's open-source (free to use), and anyone can contribute. However, you’ll need to pay for the ability to develop and host websites. Other features that require payment include integration and maintenance.

Why Magento?

Magento is an excellent option for all types of online store development, whether running a startup or a large-scale operation. Its vast customization options allow for unique Magento themes that fit varying business models and boost customers' user experience.

Magento flaunts a large and active community that offers easy-to-find solutions, extensions, plugs, and more. It also integrates with various third-party tools, payment gateways, and platforms like WordPress.

Benefits of Magento Development

Many e-commerce platforms are available to start an online store, like Shopify and WooCommerce. However, utilizing Magento comes with several key advantages. Some of the benefits of Magento development include:

• Scalability: Magento is an e-commerce platform that can scale from a small startup into a large enterprise. Magento allows for the easy addition of new modules and more products. It also supports multiple third-party tools that business owners can use to compile data and stay on top of future trends.
• SEO: Magento features several search engine optimization (SEO) elements that work to rank a store higher on Google search pages. Some features include SEO-friendly URL generation, custom meta titles, and fast-loading page speeds.
• Customization: The Magento platform is highly customizable. Developers can create a custom theme and functionality to set a company’s store apart and improve customer experience. There are also a variety of Magento extensions and plugins that can optimize e-commerce stores.

What Does a Magento Developer Do?

Though their primary responsibility involves creating Magento sites, Magento experts are highly experienced professionals who can handle various tasks, including:

• Planning, designing, implementing, and managing e-commerce websites and applications
• Collaborating with design teams, stakeholders, and other professionals to adhere to client requirements
• Creating and implementing Magento modules and coding templates
• Identifying, troubleshooting, and debugging interface issues
• Testing performance on e-commerce websites and applications
• Delivering security updates

Related: Magento Developer Job Description

Required Skills and Qualifications

When hiring a Magento developer, consider the necessary skills and qualifications an effective developer must have to fill the role. Finding proficient Magento developers for a specific project will require various soft and hard, or technical, skills. Some of the hard skills a Magento developer should have include:

• Magento 2 certification: This certification is also called the Adobe Magento Certification. Developers with this certification demonstrate they have the skills and knowledge to use Magento. To obtain the certification, candidates must pass the Magento 2 certification test within two hours.
• MySQL: MySQL is Magento’s database management system. MySQL can manage an extensive amount of data as it’s a scalable data storage system. Magento developers need to know the uses of MySQL for data storage.
• Programming languages: Developers must be proficient in the languages required to create effective online stores. While Magento consists of PHP code, developers should also be familiar with some front-end languages like JavaScript.

While having a good grasp on technical needs is vital, soft skills can also affect the speed and efficiency of production. Soft skills to consider when hiring a Magento developer include:

• Problem-solving ability: No matter how effective a developer is, they will always encounter new challenges. Having strong critical thinking skills is essential to find new and unique solutions to problems that come up. Finding new ways around a problem will increase the speed of a project’s completion.
• Time management: Magento developers must perform many tasks when building an e-commerce website. Task planning and prioritization allow for better time management that will significantly impact the project. Developers with good time management skills consistently complete tasks on time and keep the project timeline on track.
• Interpersonal skills: A Magento developer with good interpersonal skills will positively add to a project. Effective communication with customers, stakeholders, team members, and managers will create a smoother development process and a better e-commerce site.

Related: Magento Developer Interview Questions

Popular Magento Development-Related Languages and Libraries

There are several languages and libraries that Magento developers can utilize to build and optimize e-commerce stores. These tools allow developers to enhance their workflows and manage tasks more efficiently.

Related Languages

For Magento developers to take full advantage of the platform and create custom Magento stores of high value, they should be able to navigate several programming languages. Some of the languages a Magento developer should be familiar with include:

• PHP: Also called Hypertext Preprocessor, PHP is a back-end coding language mainly used for web applications. Magento developers must understand this object-oriented language as Magento is written in PHP. Knowing PHP allows Magento developers to customize and extend the functionality of Magento.
• Cascading Style Sheets (CSS): CSS is a language for front-end developers, allowing them to design web pages. Developers can utilize the functions of CSS to create visually appealing and responsive designs to enhance theme development.
• JavaScript: This platform-independent language is another front-end programming language. Magento developers can use JavaScript to enhance user experience by adding dynamic content, creating animations, adding product image sliders, and more.

Related Libraries

Libraries bundle objects and functions that developers can use to simplify their work. Some common libraries and frameworks that Magento developers use include:

• jQuery: Developers that use JavaScript will benefit from jQuery. jQuery is a popular JavaScript library that simplifies many JavaScript features like event handling and animation.
• Magento UI: This front-end library assists developers in creating themes and customizations. Developers can use this library to customize interface elements like buttons, drop-downs, popups, toolbars, etc.

Popular Magento Development Programming Tools

Magento developers can utilize a wide array of programming tools to improve their workflow and the e-commerce business. Constant extension development in the Magento community means new programming tools come out often. Some programming tools that can assist with Magento development include:

• Agile CRM: This customer relationship management (CRM) plugin helps businesses expand their customer base. Agile’s Magento CRM helps businesses with e-commerce development by providing email marketing automation, user tracking, and more.
• Git: Git is a popular programming tool for web development across the board. Developers use this version control system to track changes in the source code. This allows multiple developers to work on and alter the code simultaneously from remote locations.
• Data Migration Tool: Users with data on Magento 1 will need to use the Data Migration Tool, as Magento 1 is no longer supported. This tool is for Magento data migration from Magento 1 to Magento 2.

How Does Magento Development Fit Into Modern Front-end Development?

Magento offers a platform for developers to construct and maintain e-commerce stores. It utilizes the Model-View-Controller (MVC) software design pattern, which organizes code into three interconnected elements. This MVC architecture enables the complete customization of Magento stores, allowing developers to create visually appealing and customer-friendly online stores.

Magento developers can also use modern technology to develop a responsive web design, allowing for a consistent experience across devices. Front-end developers use modern SEO techniques to help e-commerce stores rank higher in search engines to obtain more leads. As the e-commerce store grows, Magento’s modular architecture allows for easy scaling and enhanced performance.

Magento automatically configures the store’s layout to fit various devices and provides an excellent experience for mobile and tablet users. Separate tools for creating a unique mobile store are also available with straightforward configuration. Third-party tools such as shipping carriers and secure payment gateways also integrate seamlessly with Magento.

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How Much Does It Cost to Hire a Magento Developer?

Mid-level Magento developers with four to six years of experience in the U.S. earn an average annual salary between $75,000 and $136,000. Salaries vary depending on geographical location and industry, as well as the experience and background of the developer. Figures may also be higher with the addition of annual bonuses or stock or equity options.

While Magento developers in Latin American countries are equally skilled, the lower cost of living means they usually earn 30% to 50% less than their U.S. counterparts. Revelo provides a cost-effective solution by connecting clients to these highly qualified, pre-vetted Latin American developers.

Featured Tool: Tech Team Budget Calculator

Finding Magento Developers for Your Project

Hiring a Magento developer to build an e-commerce site requires various considerations before looking for candidates. Determine the specific goals of the Magento project and how a developer can provide solutions. Figure out which qualities and skills from a Magento developer this project needs, and list what an ideal candidate would possess.

With a solid understanding of the type of Magento developer you want to hire, begin a candidate search. There are multiple ways to discover highly qualified candidates. Searching online developer communities like GitHub and Stack Overflow can provide leads. Post the open job description on numerous job sites and utilize social media networks like LinkedIn to find experienced developers. Also, check within your professional network for connections to Magento developers.

After compiling a pool of qualified candidates, begin the interview process. Prepare questions beforehand that will help you decide if the candidate excels in the skills the project requires. After interviewing the top candidates, negotiate the terms with the developer and make an offer.

Hiring a developer that fulfills the unique needs of your Magento e-commerce store requires time and effort. If you need to dedicate time to other matters to run the business effectively, this may present many challenges. To reduce stress and find top-notch talent at lower costs, it can be helpful to work with a talent platform like Revelo to hire highly qualified Magento developers.

Why Hire Magento Developers With Revelo?

Magento developers build professional, fully customized, SEO-optimized